We live in a world that is more connected than ever. Understanding what this means is the key to understanding why some care providers are successful in attracting new clients, contracts and realistic fees, while others see only challenges and an increasingly competitive market.
Client experience is no longer something that is simply between a service provider and a client. The modern connected world means that experiences are shared far and wide. And what your clients experience, is as much about their emotional wellbeing as it is about their physical care needs.
Emotional wellbeing is like a mirror. The attitude, state of mind and emotional wellbeing of your team will reflect on your clients. It will also reflect on your business. Happiness breeds happiness.
Attitude and wellbeing have a lot to do with how confident people feel about the tasks they are being asked to perform. It also has a lot to do with whether or not they feel valued. Both of these have a direct link to how you invest in the development of those individuals.
The quality, quantity and relevance of training received affects confidence and wellbeing. This experience is transferred to your clients. And this becomes what the outside world sees.
If training is a cost rather than investment how does this make your team feel?
It isn’t just that you can’t run your business without people. Your people ARE your business. Invest in this valuable resource and your business will stand out from the crowd.
Your reputation will help you recruit and retain the most motivated and enthusiastic staff. They, in turn, will build the atmosphere and culture you need to create a truly exceptional client experience – which is the best marketing you could possibly have.
If you are considering how to integrate training, deliver better training or need a training partner who understands your needs speak to Redcrier today. Providing an array of courses to suit your needs in a flexible, cost effective manner. To find out more contact Redcrier on 01823 332200 or visit our website for more information.